Charities have direct economic benefits by arbitrarily exaggerating slogans like "early cancer diagnosis", "early detection", "reduced mortality", "lives saved", "healthy prevention", etc. [1]
Someone should inform NICE counsellors that "cancer screening has never been shown to save lives". [2]
References
[1] http://www.bmj.com/content/345/bmj.e5132/rr
[2] BMJ 2016;352:h6080 http://www.bmj.com/content/352/bmj.h6080
Rapid Response:
Imperative patient informed consent
Charities have direct economic benefits by arbitrarily exaggerating slogans like "early cancer diagnosis", "early detection", "reduced mortality", "lives saved", "healthy prevention", etc. [1]
Someone should inform NICE counsellors that "cancer screening has never been shown to save lives". [2]
References
[1] http://www.bmj.com/content/345/bmj.e5132/rr
[2] BMJ 2016;352:h6080
http://www.bmj.com/content/352/bmj.h6080
Competing interests: No competing interests